Welcome to the NIT! For more than 30 years the NIT has been researching issues from tourism and related topics. On the basis of our research, we also develop tourism strategies within consultancy projects. On these pages you will find information about the Institute and our work. Please contact us for further information.
New Insights for Tourism.

Selected Projects
The RA 2026 is coming soon
The core of the Reiseanalyse commissioned by the Forschungsgemeinschaft Urlaub und Reisen e. V. (FUR) and carried out by the NIT continues to be the large representative face-to-face survey with a random sample, supplemented by several waves of representative online interviews over the course of the year. At least 12,000 interviews will be conducted for the standard surveys of the RA 2026, 7,000 of them face-to-face in January 2026 and 2,500 in each of the two waves of the RA online in May and November 2025. […] Read more
ReTour – Regenerative Tourism in the Baltic Sea Region
The ReTour project, which involves regions around the Baltic Sea, is a three-year collaboration aimed at developing new methods for regenerative tourism.
The project partners will explore, test, and share knowledge with the aim of developing a method for how places can create experiences that contribute to making a better place for both nature and people. […] Read more
D3HUB – Tourism of Tomorrow Data-Driven-Destinations Hub
In recent years, in addition to many national projects, a number of European projects have also focussed on topics relating to data management in tourism and smart, data-driven destinations. Good examples include Smart Tourism Destinations and the European Data Space for Tourism (DATES and DSFT). […] Read more
Cross-Re-Tour
The EU project Cross-Re-Tour supports the innovation of sustainable and digital processes in companies in the tourism industry. The project provides access to knowledge, tools and innovation and brings tourism businesses together with pioneers of sustainable and digital change outside the tourism industry. In this way, Cross-Re-Tour aims to break down the barriers between sectors […] Read more
Sustainable Mobility in rural tourist regions
SMARTA-NET is a European initiative of the European Commission under DG Move that aims to promote sustainable and resilient mobility solutions in rural areas. Tourism plays an important role here. A consortium of five different countries is working on the project, besides NIT these are MemEx (Italy), E40 (Hungary), TIS (Portugal) and Panteia (Netherlands). […] Read more
“Tackling Climate Change” – Project wins 2nd prize at the German Tourism Award 2022
The 2nd prize of the jury of the German Tourism Association (DTV) goes this year to TourismusMarketing Niedersachsen GmbH. "The adaptation strategies for tourism in Lower Saxony are a trend-setting initiative of a state tourism organisation that takes a structured look at the consequences of climate change on tourism and sensitises and supports travel regions and service providers with a remarkable range of tools," said Norbert Kunz. "An important process has been initiated here, because the question has long been not whether climate change will affect German tourism in particular, but how and where."
In addition to preparatory online workshops, four regional conferences have been held in the near past, at which the respective local actors were able to present topic-related practical examples. Now the final conference will take place at the beginning of July. […] Read more