Welcome to the NIT! For 30 years the NIT has been researching issues from tourism and related topics. On the basis of our research, we also develop tourism strategies within consultancy projects. On these pages you will find information about the Institute and our work. Please contact us for further information.
New Insights for Tourism.
Selected Projects
AIR – AI-based recommender for sustainable tourism development
The development of processes based on artificial intelligence is intended to equalize and manage visitor flows in the future. This will provide sustainable tourism with a further opportunity to identify any clusters of visitors that may arise and the resulting congestion of popular travel and excursion destinations at an early stage. Using the information, visitors […] Read more
Tackling Climate Change – Adaptation Strategies for Tourism in Lower Saxony
Under the leadership of TourismusMarketing Niedersachsen (TMN) and in close cooperation with the Lower Saxony Ministry of Economics, the project aims to work with the travel regions over the next 18 months to identify where climate change will particularly affect the industry and what solutions can already be put in place to successfully and sustainably adapt destinations to the consequences of climate change. […] Read more
Quality Tourism for Berlin
In cooperation with BTE Tourismus- und Regionalberatung, the NIT has developed a definition for quality tourism on behalf of VisitBerlin and defined goals and indicators that make the implementation of the concept measurable and traceable. […] Read more
First results of Reiseanalyse 2021
The NIT is pleased to present the first results of the Reiseanalyse of the Forschungsgemeinschaft Urlaub und Reisen (FUR). Learn more about the travel behaviour of Germans in the Corona year 2020 and the travel motives and holiday plans for 2021. […] Read more
News
Ulf Sonntag new Managing Director at NIT
Ulf Sonntag is the new Managing Director of the NIT in Kiel, Institute for Tourism Research in Northern Europe. As of 1 January, he takes over the helm from Martin Lohmann, who has managed the NIT's fortunes since 1991. Ulf Sonntag has worked at the NIT for 20 years, most recently as head of market research and authorised signatory. Martin Lohmann will continue as the scientific head of the NIT until the end of June 2022. […] Read more
Nadine Yarar back at NIT
Our colleague Nadine Yarar has returned from parental leave and has become a permanent part of the NIT again as of January 1, 2022.
CAST – Data for Tourism Roundtable
With his participation in the Roundtable on Data & Data Analytics of the CAST Network on June 8, 2021, Ulf Sonntag was able to share his contribution “Data needs of tourism destinations from a personal user’s point of view – Big Data Enabling Tourism Competitiveness” with other experts. CAST (Creative Accelerators for Sustainable Tourism) is […] Read more
Webinar Business Finland: Outlook on tourism industry in Germany
Ulf Sonntag was featured in the May 5, 2021 webinar “Outlook on tourism industry in Germany” with his contribution on the topic “Holidays in Corona times: How the Germans would like to travel in 2021 und what they think about Finland”.
BBC World News Interview
Ulf Sonntag was interviewed on May 3, 2021 in a television report by BBC World News. The topic of the interview with David Eades was the EU Commission’s intended relaxation of existing restrictions on travel from third countries and the resulting prospects for the travel industry.
EU-Presidency: Ulf Sonntag speaks about “Big data enabling tourism competitiveness”
On 8 March, Ulf Sonntag presented on “Data needs of tourism destinations” at the event “Big Data enabling tourism competitiveness”, organised by Visit Portugal as part of Portugal’s 2021 EU Presidency.
Climate change and tourism
Germanys international broadcast Deutsche Welle recently featured an interview with Wolfgang Günther on climate change and tourism.